Search Engine Optimization

What is SEO?

SEO or Search Engine Optimization is the name given to activity that attempts to improve search engine rankings.  You can do this organically or with paid campaigns (Pay-Per-Click). Let’s focus on the organic methods here.

In search results Google™ displays links to pages it considers relevant and authoritative. Authority is mostly measured by analyzing the number and quality of links from other web pages.

In simple terms your web pages have the potential to rank in Google™ so long as other web pages link to them.  So links are CRITICAL!

Make Your Site Appear in Google™

Great Content encourages people to link to your pages and shows Google™ your pages are interesting and authoritative. This leads to search engine success because Google™ wants to show interesting and authoritative pages in its search results. It’s that simple!

Who has the time for that?!

WE do!  Let Solstice Media handle your posts for you!  Regular relevant content posts will help you get noticed.  You give us an outline or bullet point of services and we will wordsmith your content and share it across multiple platforms.  Coupled with a reach campaign to your database, we will get you the links you need!

“How do I get Started?”

Call us at 610.529.0122 and set up a no-obligation consultation.  We will assess your needs and design a program, which meets your needs.